I love to see design make things better. I love to see strategic thinking, smart clients, usability science, and good design all come together as they did in the website solution for Trump University. An established brand, recognizing the need for change, I directed my team to focus on the user and keep the experience true to the brand. The before and after images speak for themselves; from run-on copy and clutter to a user-centric, experience.
Also, as this is my second post on TypePad, first one using images, I am testing both my patience and the experience with this service. So far...hmmm...the jury is still out. I did yell out-loud some unpleasant words in the process.
